…y before, but this year we have produced the “Finnish online store” text logo to go with the symbol and defined the requirements and messages of the symbol for online stores. In addition to the criteria targeted at services with the Key Flag Symbol, an online store must present its payment and delivery terms clearly and the customer services of online stores should be in Finland and the deliveries handled from Finland. An online store must also cl…
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Dreams and myths of Finnish work
…nd impossible ones. We learned about the point in life when the dreams are forgotten or given up. We also got a good, deep understanding of the attitudes the young people have towards work life and about the commitment or non-commitment. These things matter in all industries”, Jokke Eljala, the research manager of the Association for Finnish Work (Suomalaisen Työn Liitto), says. ”It’s very motivating to work with such a client and themes that have…
Articles of Association
…purpose of the Association is to promote appreciation for work done in Finland and improve the competitive standing of its member organisations and their products and services. The Association issues and administers certifications for Finnish manufacture, design and contribution to social good. The Association organises training courses, coaching and events for its members, conducts studies, promotes networking between its members, and connects ke…
The 100-year-old Association is Still Active
…eep Finnish work alive. Our central mission is still to encourage everyone to choose Finnish work. Companies and organisations join the association and apply for marks, or certificates, for their operations, which can be used to reliably communicate Finnish origins and important values, such as responsibility. The Key Flag, Design from Finland and Social Enterprise marks help customers make good choices for the success of Finnish society and to en…
Key Flag mark – reliable mark of Finnish work and manufacturing
…nnish Work membership survey The Key Flag was born in 1965 as a campaign logo and it became an indication of origin in 1975. The Key Flag mark may be awarded to a product manufactured or a service produced in Finland. Furthermore, the domestic content of a product or service must be at least 50 percent. Read the complete Key Flag rules here. Studies show that the Key Flag is the mark that most motivates buying, and it is recognised by more than 80…
Design Deed of the Year 2022 awarded to Oikiat Design Oy/FabPatch
…uccess of Finnish work. Our central mission is still to encourage everyone to choose Finnish work. The association, founded in 1912, has more than 6,700 corporate or community members. www.suomalainentyo.fi/en/ The Design from Finland mark speaks on behalf of unique Finnish design origins, emphasising the significance of immaterial Finnish work from the perspective of Finnish success and employment. 780 marks have been issued so far. www.suomalain…
Is it worth choosing Finnish products?
…goal of the buying company is to move critical competitive factors closer to company headquarters or product development, usually meaning the home country of the buying company. It follows that the profits from the products and at least part of the jobs move outside of Finland. The added value created by the profits from the company’s products and the revenue created by the moving jobs go to where the headquarters of the company are located. The…
The Association for Finnish Work celebrates the centenary of Finland by looking for and sharing stories of Finnish work
…es and a healthy sense of pride During the centenary year, the Made by Finland website will lift inspiring stories of Finnish workers into the spotlight. The background to the people and stories is the idea that the work done by every human being is valuable, and creates well-being for all of us. A nationwide Open House event will be organised in October, in which all interested companies and organizations will open up their doors and invite peopl…
Study: Young people increasingly favour responsible and Finnish-made products and services – and female consumers are better informed than males
…e environment in their purchasing decisions”, Eljala says. Young consumers go for known brands and enjoyment The study also confirms that consumers in the 15–24 age range place more importance than their elders on the enjoyment of purchasing and on the image they present of themselves by buying a certain product or brand. Around 72 per cent of the respondents said that enjoyment is an important factor in their purchasing decisions. The importance…
Design Deed of the Year 2023 awarded to wellness technology company Neurosonic
…uccess of Finnish work. Our central mission is still to encourage everyone to choose Finnish work. The association, founded in 1912, has approximately 10,000 corporate or community members. www.suomalainentyo.fi/en/ The Design from Finland mark speaks on behalf of unique Finnish design origins, emphasising the significance of immaterial Finnish work from the perspective of Finnish success and employment. Approximately 700 companies use the mark. h…